Clicks with no names
Analytics will tell you 1,200 people showed up last month. It can't tell you who a single one of them was.
Digital marketing agency · Holland, Michigan
They visited. They left. We know who.
Most people who land on your website leave without calling or filling out a form. Snap identifies those visitors, then follows up with the ads and emails that bring them back.
The problem
You already paid for that traffic.
Ads, SEO, word of mouth. Getting one person onto your website costs something. Then they look around, get distracted, and vanish. Most agencies shrug and sell you more clicks. We go after the ones you already had.
Ads shown to nobody
Bots, and one person counted on three devices, quietly eat retargeting budgets. We only retarget visitors whose identity has been matched.
Follow-up that never happens
No form fill usually means no follow-up. With Snap, your email can reach a visitor's inbox within 24 hours of the visit.
Run your own numbers
How many leads are walking out?
Match rates vary by site and audience. This slider is your assumption, not our promise.
- Contact you today
- Identified by Snap
- Gone for good
4,900
people leave without a word each month
980
could become named leads you can follow up with
How it works
Four moves. One plan.
Every piece is built around what you call winning, then stitched together so nothing leaks between the ad, the inbox and the website.
Start with a deep dive-
01
Deep dive
We start with how your business makes money, what drives it, and what you would call a win. The plan gets built around that, not around a package.
-
02
Identify
Identity resolution runs on your site and matches anonymous visitors to real people. Bot traffic and duplicate devices get cut out before you pay to reach them.
-
03
Follow up everywhere
Matched visitors see your ads on Facebook, Google and the other major platforms, and get your email within 24 hours. The list is portable, so it works on any ad platform you choose.
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04
Convert and report
A responsive WordPress site turns the return visit into a call. Regular reports show what your spend produced, written so you can read them without a glossary.
Services
Hire the whole plan, or just the piece you're missing.
From a single strategic marketing plan up to a full omni-channel program. There is a version of this that fits your budget.
Signature
Identity resolution
Turn anonymous website traffic into a list of real people you can advertise to and email. This is the part most agencies can't do.
Ask how it works Paid mediaFacebook and Google ads
Search ads, social ads and lookalike audiences built from your best customers, with keyword research, landing pages and continuous optimization.
PPC management InboxEmail marketing and retargeting
List scrubbing, ongoing hygiene and deliverability work, plus emails sent to site visitors within 24 hours.
Get in the inbox WebWebsite design
Responsive WordPress sites that look right on a phone, and that your own team can update without calling a developer.
Website design SearchSEO and local SEO
Get found in Holland, Grand Rapids and anywhere else your customers are searching.
Get found VoiceContent, social and analytics
Writing and social media that sound like you, influence built around your own expertise, and analytics that explain who is actually showing up.
Talk content
10+
years doing this from the Lake Michigan shore
Why Snap
A small team that sweats the details.
We only take work we understand
Every industry is different. If we don't know yours well enough to win in it, we'll tell you on the first call.
You get the keys
We build in WordPress so that when we hand the site over, you can change a headline or add a page yourself.
Targeting is our home turf
Audience building, lookalikes and retargeting are where ad budgets are won or wasted. It's the work we like best.
A plan for nearly any budget
Local shop looking for more leads, or an enterprise team that wants the full program. We size the plan to the goal.
Fair questions
Before you call.
What is identity resolution, in plain English?
It's technology that matches an anonymous website visit to a real person. Instead of a visitor count, you get a list of resolved visitors that can be retargeted on Facebook, Google and other major ad platforms, and reached by email.
You can really email someone who never filled out a form?
Yes. It's called email retargeting. When a visitor is matched, your marketing email can be sent to their inbox automatically within 24 hours of the visit. We'll walk you through how it works for your site on the call.
What does the free strategy call cover?
How your business works, what's driving sales now, and what you'd consider a win. You leave with our honest read on the best mix of channels for you, whether or not you hire us.
We're small. Is this out of our league?
Probably not. Some clients start with only a strategic marketing plan. Others run a full multi-channel program. We work with local businesses and enterprise teams alike.
Why do you only build websites in WordPress?
Because a site you can't update is a liability. WordPress lets us build something that looks great and converts, and lets you make changes for years without needing us in the room.
Do you only work with West Michigan companies?
We're based in Holland and know the Grand Rapids and lakeshore market well, but the work travels. If we understand your industry, location isn't a barrier.
Free strategy call
Let's find out who's been on your site.
Tell us a little about the business. A real person at Snap will reply to set up a time.
- A straight answer on whether we can help
- The channel mix we'd recommend, and why
- No contract needed to have the conversation